I just love the old-school stuff. Don't you?
And when it comes to food, nothing beats finding that nostalgic taste back to where it all began. If you haven't already heard Ah Mah Homemade Cake has made quite a name for itself when it established 14 outlets across Malaysia within a short span of two months.
Where It All Began
First launched in Restoran Poh Yap, Kota Kemuning, Malaysia, on 7 April 2017, the brand famed for its delicious Castella cakes is now in Singapore! The very first Singapore outlet opened at Bukit Panjang Plaza on Friday, 14 July 2017. From what I know, its official opening day saw waiting time of up to one and a half hour, with 18 trays of cakes sold within two hours! Within a short span of five days, over 2,000 boxes of Ah Mah Homemade Cake has sold in Singapore.
With such warm response from consumers, Ah Mah Homemade Cake saw its second outlet opening at VivoCity on 20 July 2017 and I was there to share the joy.
Here's the team at Vivocity.
“Ah Mah Homemade Cake is embarking on its international expansion journey, with new stores opening in China, Thailand and Australia come August. Singapore is the very first overseas outpost for us, and it is our way of thanking the many Singaporeans, our neighbours, who have been supporting our brand,” says Serene Ang, CEO of Ah Mah Homemade Cake.
Have Your Cake and Eat It
Well, for one, Ah Mah Homemade Cakes are made purely with milk, Grade AA high-quality, Singapore produced eggs, and quality flour, there is no added water, preservative and colouring; with no added butter. The end result? Healthier choice treats for everyone. This is so important especially if you have seniors at home who can't take on much sweet stuff. My parents absolutely love the fluffy sponge and most importantly, because these cakes are not-overly sweet nor loaded with high sugar.
It made savouring so much easier, does not burden the sugar level and goes on easy on your stomach.
Inspiration
Inspired by the popular egg sponge cakes originating from Tamsui (Danshui), Taiwan, Chef Jim of Ah Mah Homemade Cake adapted the traditional recipe and put a local twist on it. The cakes are freshly made every day at the shopfront. What you see is what you get.
Each batch (of 8 boxes' worth of quantity) is lovingly baked for 80 minutes and hence the wait in the queue once the order gets huge. To ensure absolute freshness and maintenance of quality, Ah Mah Homemade Cake bakes its cakes daily and discards all cakes after 12 hours if they are not consumed.
Flavours Oh!
There are two flavours to choose from Original ($8) and Cheese ($11), the latter of which comes with a blend of mozzarella cheese. My favourite? The Cheese version of course. The sweet-saltiness made a perfect compliment and gives that extra 'Oomph' taste factor. While hot from the oven the cheese was still in semi-molten state and tasted awesome.
Left: Cheese Flavour. Right: Original Flavour
A Little Tip
I actually preferred to have the cake as it is without fridging it. I learnt that these cakes can be kept at room temperature 3 to 4 days actually but had put in the whole box in the fridge since day 1.
Reasons being if you have them hot or kept at room temperature, you will find the cake to be spongy, fluffy and almost bouncy as when it was freshly baked, resulting in a soft melt-in-your-mouth experience.
However, storing in the fridge will result in the cake (and cheese) hardening and becoming firmer. Of course, it tasted just as good but it really is a personal preference as to weather you prefer it soft or firm. I suggest you save a portion out and keep it at room temperature with the other portion store in the fridge! Enjoy the best of both worlds.
Go Get Them
Now if you are all ready, head down to both outlets to can get your hands on Ah Mah Homemade Cakes. Enjoy these castella cakes with tea or milo. You are welcome.
Address: Bukit Panjang Plaza, 1 Jelebu Road, #01-18, Singapore 677743
Opening Hours: 10am to 10pm daily
Address: Vivo City, 1 Harbourfront Walk, #B2-K7, Singapore 098585
Opening Hours: 10am to 10pm daily
About Ah Mah Homemade Cake
Incepted in April 2017 and originating from Malaysia, Ah Mah Homemade Cake is a purveyor of Castella cakes. In just three months, the brand sold 100,000 boxes of its cakes. Its renditions are inspired by the ones from Tamsui (Danshui). The soft, melt-in-your-mouth cakes are made with natural ingredients and baked freshly on the spot every day.
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